Romania Hits 94% Recycling After Launching Largest Return Plan in the World
If you had to guess where in the EU you would find the most sophisticated and effective recycling system for beverage containers, how long before you’d say Romania?
Beating out Scandinavia, Belgium, Germany, and the Netherlands, the Romanian government’s private-public partnership with the logistics firm RetuRO, has led to an incredible 94% collection rate of plastic, glass, and metal containers in just two years.
The method is simple, but a RetuRO executive said that its secret to success comes from the fact that there was no existing recycling system already working that had to be overwritten: it was a fresh idea.
